IMPLEMENTATION OF PUBLIC SECTOR ENTREPRENEURSHIP USING THE BMC MODEL IN MILITARY COOPERATIVE SERVICES

Widiya  Avianti; Yayat Rukayat; Arini  Permatasari; Alika Listiya; Arlienda  Violeta

doi:10.31328/bmb.v6i1.366

Widiya Avianti Sekolah Tinggi Ilmu Ekonomi Wibawa Karta Raharja
Yayat Rukayat Nurtanio University
Arini Permatasari Nurtanio University
Alika Listiya Nurtanio University
Arlienda Violeta Nurtanio University

DOI: https://doi.org/10.31328/bmb.v6i1.366

Keywords: Cooperatives, Entrepreneurship, Public Sector, BMC

Abstract

This research discusses the concept of public sector entrepreneurship by implementing a business model canvas to assist the implementation of cooperative work programs, including those under the auspices of the military, to describe, analyze, and develop their business models. Business Model Canvas (BMC) is a useful tool for articulating and managing all the key elements in a cooperative business, descriptive qualitative research method, in accordance with research in the field of social society by conducting an analytical study contained in SWOT analysis so that it can be known the strengths, weaknesses, opportunities and threats of this public service business to be able to develop cooperative service planning that can provide maximum service to its members as well as become a community service partner.

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